Does Your Business Use Internet Marketing Effectively?
Search Engine Optimization of a website is crucial for businesses to succeed. An estimated 78% of all purchasing decisions start online. If they can't find you they can't buy from you! A well-designed website is not enough to get you indexed on search engines. As an SEO company recognized as one of the most effective in the world, we understand what it takes for your business to succeed. If you don't use an effective SEO, your competition just might!
Search Engine Optimization is the process of increasing the positions of a website when represented in a search engine's results for specific terms or phrases that are typed in by the person searching on the engine. The positions are increased through a process of targeting specific terms that describe your business' products or services (while also making sure that people are searching for that term in large numbers, and that the term itself has a potential to attract actual customers who will convert into sales.) The process involves making decisions as far as what terms to target, then creating content on the website that is considered important with regards to that term. This content is in written form, and needs to represent actual unique thoughts and ideas regarding the subject, not just sales copy attempting to show people that you sell something. Keep in mind that Google is looking for the best website with regards to the product, not just the websites that sell the product.
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This means your website must be a leader in the field with regards to the product itself, and must represent ideas and opinions about it that is better than everyone else’s.
Next, the website content must be exposed through a link-building program. This does not necessarily mean volumes of links, but instead good quality links from websites that have something to do with the subject as well. There are many methods of link-building, but the most powerful strategy is "link-baiting" where we contact other websites directly and let them know our unique content can be of use to their readers, then make the linking process back to our site as easy as possible. Do not fall for link building schemes that seem too good to be true, they are....and they can only hurt your rankings through penalties.
Additionally, elements that we utilize in order to improve your rankings are social media representation, reputation management, and social linking.
Who Are We?
Focus Internet Services prides itself in being recognized as one of the world's top SEO companies, and specializes in global Search Engine Optimization. Additionally, we are one of the few SEO companies experienced in local Search Engine Optimization for your specific business area. Because we are located in Las Vegas, we are specially focused on "Las Vegas SEO" and marketing of businesses within our local Las Vegas area. We have built a solid reputation for superior results in global Search Engine Optimization, Search Engine Marketing, and Social Media Marketing (Twitter Marketing, Facebook Marketing.) We started doing targeted search engine optimization for businesses over ten years ago, and have seen the internet change from a place to get the phone numbers and addresses of a business to a place where conversations and user interaction can literally change the perception of a brand in an instant. We build, shape and monitor brands online. Because of our specialized focus on both national and localized search engine optimization, and our local Las Vegas SEO efforts show unparalleled results for our Las Vegas clients on a local level, as well as global positioning online.
Focus Internet Services President Raymond Santopietro explains how Focus' process is different, and why it works.
Focus' SEO Process Explained
SEO vs PPC Explained
We only use SEO Best Practices. For our guidelines click here SEO Tips |
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What Makes Us Better?
- Successful Search Engine Optimization programs- our clients have seen 25-1180% traffic increases !
- Web design with business in mind. A well designed site that has the components that earn you money!
- Inbound link building programs taylored to your business and exposure needs!
- Integrated online marketing. We use all aspects of the internet to expose your business to as many customers as possible !
- Social Media Marketing. We are experts in online Public Relations using Twitter, Facebook, and the others!
- Email Marketing. Our staff are experts in conversion -based email marketing and database management programs!
- Affordability. We are a small staff that can create a program within your budget!
- Website Redesign. Sometimes we do not even need to redesign your website to achieve ranking results!
- Super talented. We literally are the authors who write the strategies that other SEO firms read!
What Makes Us Different?
What makes the Focus Internet Services SEO Company so effective in our search engine optimization efforts for our clients is our completely unique blended strategies involving multiple online disciplines and platforms. While many companies sell their single discipline (search engine optimization, social media management, pay per click management, internet marketing) as the way to higher rankings and placement, we utilize both technologically advanced as well as grass roots traffic building techniques, hand submissions and link requesting, human created content for deeplinking, human monitored social media development and online public relations, and human monitered pay per click campaigns. Without the integrated strategies we utilize, we would only be seeing part of the picture, and not getting all of the facts necessary to fully develop an online marketing program that makes sense, and makes the client's business money. We feel we should be judged on our performance for our clients, not on flashy sales copy on our website or in our brochures. In a nutshell, we take businenesses to the top of the rankings on search engines, we drive traffic and we figure out ways that the internet can work for your business effectively. Ask to see any of our client's statistics before we started compared to now, you will quickly understand why we are the premier Las Vegas Search engine optimization company.
Additionally, we are one of the top rated Las Vegas advertising agencies, specializing in traditional full advertising and marketing services. Where most online marketing firms in Las Vegas are just a department of a Las Vegas advertising agency or are traditional advertising firms who attempted to become online ad agencies, trying to adapt their skills to the internet, we realized that in modern times it is better to approach it in reverse, starting from internet advertising and adapting our skills to the traditional advertising world. Most people do not realize that creating an ad for the internet is the same process as creating one for a magazine, only the internet presentation has ADDITIONAL parameters that the traditional advertisment does not. It is easy to create advertising displays for the internet that are also formatted for traditional uses like magazines, newspapers, fliers, television, etc. It is far harder to create these thradional advertising displays that are usable in the internet space.
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Email: info@focusinternetservices.com
Phone: 702-767-4637