We Are An Effective, Boutique Las Vegas Advertising Agency.
Wax Hair Removal Bar was a small waxing salon chain with two locations, one in Canada and one in Las Vegas. They had already created their brand and business systems, and just needed to get the word out to their potential customers. They had very little budget to do it. They hired us to build a new website and do local SEO for Las Vegas and Vancouver. We also helped them with the other forms of online marketing like social media integration and “Google Business” setup. After some time, they found themselves near the top of search results and found that Google was now their biggest source of new customers.
We had been thinking for some time that Youtube videos were starting to play a role in organic rankings, so as an experiment we asked if we could produce some videos of the services and build them a Youtube channel. Our thoughts were that if we could get some views to the videos, it might help our local rankings go up even more. We took one day and filmed the videos ourselves, then edited them into nine videos that showed the waxing services. These were posted to the new Youtube channel, and we went to work spreading the word online that the videos existed. We did this using social media and other online spaces. People took notice, and told their friends.
After one year of being online, the videos on Wax Hair Removal Bar’s Youtube channel had gone over one million views. Within two years those videos had more than 35 million views. We were right when we thought video views would boost rankings, and after that the SEO was easy. Today, the Youtube videos have more than 70 million views and more than 148,000 subscribers, making it the most popular waxing video channel in the world.
Don’t believe us? Here is the channel: https://www.youtube.com/channel/UCYPpja9WZkGPz2fqDSLsRIg
Las Vegas is a unique city that offers huge opportunities for business owners who want to expand their revenues by attracting new customers. Depending on your type of business, we can help you market and advertise your products and services to both the local community as well as the lucrative tourism market. If your business is positioned in a way that you can sell to tourists, Las Vegas attracts millions every year. By taking the appropriate approach to marketing and advertising your products in a smart way, we can cut through the clutter of all the businesses fighting for a piece of that market. We use a combination of targeted methods to reach that global and local audience, ranging from social media and SEO to print advertising, billboards, television and radio. While our primary goal is to use the most effective methods of reaching your audience in a way that will not break the bank, we can generate any kind of marketing and advertising that you desire, both digital and traditional.
We were recently called upon to create a brand from scratch for a local law firm. The primary focus of the firm was personal injury law, but they wanted to spin off a new division that would focus on criminal law as well. Focus Internet Services was contracted to create all aspects of the brand as well as the marketing and advertising campaign itself. It was decided that “The Vegas Lawyers” would be the name of the division, and we created a brand look and feel, logo, primary tone and message, website, social media and billboard/taxi topper campaign. We also created ideas for alternative forms of marketing including guerrilla campaigns involving chalk outline graffiti and crime scene marketing. Eventually, the brand fell upon messaging being directed at the DUI and marijuana crimes arena, and SEO was focused on those areas. This was an example of the ways that Focus Internet Services can lead entire branding campaigns as well as executing the online aspects of design, SEO and social media.
If you would like to find out more about our Las Vegas advertising agency, or how you can use our services to market and advertise your business, contact us at 702-767-4637 or click here: Las Vegas advertising agency